Power Tools
CRAFTSMAN IS AMERICA’S MOST TRUSTED POWER TOOLS BRAND
AMERICA’S MOST TRUSTED POWER TOOLS BRAND
The Lifestory Research 2021 America’s Most Trusted® Power Tools Brand Study identified Craftsman as the most trusted brand among people considering the purchase of power tools. Craftsman generated a Net Trust Quotient Score of 118.6 and the 5 Star Trust Rating among people actively shopping power tools.
The Lifestory Research 2021 America’s Most Trusted® Power Tools Brand Study studies shopper perceptions of power tools brands and how each encounter impacts customers’ overall value of the brand. The types of power tools evaluated include brands using power sources such as electric, pneumatic, liquid fuel, hydraulic, and powder-actuated. The most common power tools are handheld tools used for home tasks and repairs. The study investigates questions, including the best power tool brands, the power tool brands people recommend the most, and what customers see as the quality of different residential power tool brands? The study also identifies vital feature standards that drive customer satisfaction, power tool shopper reviews, net promoter, quality reviews, purchase intent, and other measures.
What are the best power tool brands?
Top Power Tools Brands Ranked – 2021 America’s Most Trusted Study
Craftsman
Dewalt
Bosch
Milwaukee
Makita
Stanley
Black+Decker
Kobalt
Ryobi
Ridgid
Hitachi
Husky
Irwin
WHICH BRAND CAN YOU TRUST?
The Lifestory Research 2021 America’s Most Trusted® Power Tools Brand study examines trust among customers actively shopping power tools. The 2021 ranking is based on 10,137 opinions of people surveyed between January and December in the United States. The trust score is calculated based on how thousands of people judge the merits of more than 500 brands and product segments. Brands included in the final ranking were nationally recognized with enough survey responses to achieve a 95% confidence level with no more than a 2% margin of error. If a brand had a low brand awareness and did not have enough brand judgments, these brands were excluded from the rankings. Details of the method used in the research program can be found on the survey methodology page as well as in the Lifestory Research 2021 America’s Most Trusted® Power Tools Brand Study national press release that can be found on the Lifestory Research website.
The power tool brands that were found to be most recognized in the study were Craftsman, Dewalt, Bosch, Milwaukee, Makita, Stanley, Black+Decker, Kobalt, Ryobi, Ridgid, Hitachi, Husky, and Irwin. Brand awareness and brand familiarity were used to determine if a power tool brand was included in the national trust ranking. Craftsman received the highest Net Trust Quotient score and earned the #1 ranking of most trusted power tool brands.
Lifestory Research America's Most Trusted® Study results are based on survey participants responses and should not be considered legal or financial advice. Your experiences may vary. For details, see our Terms of Use and Legal Notices on the Lifestory Research website. No promotional use or advertising can be made of America's Most Trusted® survey results without the express prior written consent of Lifestory Research.