What is the most trusted new home search website in 2022?
America's Most Trusted® NEW HOME SEARCH WEBSITE
Each year millions of people turn to search engines as they embark on the search for a new home. This year in the Lifestory Research America's Most Trusted® Study, we surveyed people actively searching for a new home and asked them to evaluate the top new home search engines. We found that Zillow.com is the most trusted new home search website. Zillow.com earned a Net Trust Quotient Score of 105.7 and earned the 5 Star Trust Rating for the most trusted new home search website.
The Lifestory Research 2022 America's Most Trusted® New Home Search Website Study ranking is based on 8,202 people surveyed while they were actively shopping for a new home. Websites included in the final ranking were nationally recognized by people who indicated that they had used the new home search website while searching for a new home.To be considered, websites needed to receive enough survey responses to achieve a 95% confidence level with no more than a 3% margin of error.
Top 11 New Home Search Websites Ranked – 2022 America's Most Trusted Study
Zillow.com
Newhomesource.com
Realtor.com
Neighborhoods.com
Point2homes.com
Trulia.com
Homes.com
Homesnap.com
Movoto.com
Homefinder.com
Redfin.com
No promotional use or advertising can be made of America's Most Trusted® survey results without the express prior written consent of Lifestory Research. Contact Us for more information.
The Lifestory Research America's Most Trusted® Study rankings are based on the Net Trust Index Quotient Score. Scores are standardized across more than 500 brands and product segments included in the study and then rank-ordered within each product segment. The trust score is formulated based on how thousands of people evaluate brands in the study. Study participants are classified and defined by three levels of consumer trust: Trust Advocates, Trust Neutral, and Trust Antagonists. A Trust Advocate expresses significant trust in a brand, whereas a Trust Antagonist vocalizes distrust.
Details of the method used in the research program can be found on the survey methodology page. Additional insights and questions answered can be seen in our press releases or the frequently asked questions.
An index score of 100 is average for all new home search websites included in the study. A top #1 rank represents the new home search website that generated the highest Net Trust Quotient Score within the product category. To learn more about how we perform this study, we recommend reading the survey methodology page and the frequently asked questions.
WHAT ARE THE MOST TRUSTED BRANDS IN AMERICA?
The America's Most Trusted® Study calculates people's trust across 50 product categories from Home Builders to HVAC Systems to Tools to Kitchen Appliances. People taking the survey are asked their opinions of trust, quality, word-of-mouth, the likelihood of recommending to others, and several other brand equity questions. The data collected across more than 500 brands provides keen insight into how trust plays a role in people's impressions of the most popular brands in the marketplace.
Find a complete list of the 2022 Brands in this year's study. Websites in the America's Most Trusted® 2022 study included Zillow.com, Newhomesource.com, Realtor.com, Neighborhoods.com, Point2homes.com, Trulia.com, Homes.com, Homesnap.com, Movoto.com, Homefinder.com, and Redfin.com.
WHAT IS THE AMERICA'S MOST TRUSTED STUDY?
Brands that understand how people view them are consistently found to win the battle for market share and capture the enduring condition of trust. America's Most Trusted® is a consumer-based research program based on thousands of people's opinions actively shopping for products. To identify America's Most Trusted®, Lifestory Research conducts an ongoing annual survey in which people anonymously assess the trust they have in brands they encounter during their active search for specific products. Lifestory Research surveys people with well-established social science research practices that seek to adhere to the highest quality standards of consumer insight.
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Lifestory Research America's Most Trusted® Study results are based on survey responses and should not be considered legal or financial advice. Your experiences may vary. See our Terms of Use and Legal Notices on the Lifestory Research website for details.
No promotional use or advertising can be made of America's Most Trusted® survey results without the express prior written consent of Lifestory Research.
America's Most Trusted® is a registered trademark of Lifestory with all rights reserved.
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