Privacy Policy
This privacy policy is effective as of November 10, 2020.
This policy describes how Lifestory Corporation (“Lifestory Research” or “Lifestory”) collects, uses, and shares information that can be used to identify you and that you provide to Lifestory or which is derived from the Personal Data as outlined below. If you have any questions or concerns about our policy, or our practices with regards to your personal information, please contact us. If there are any terms in this privacy policy that you do not agree with, please discontinue use of our Sites and our services.
This privacy policy applies to all information collected through our website (lifestoryresearch.com), and/or any related services, sales, marketing or events (we refer to them collectively in this privacy policy as the “Services“). Please read this privacy policy carefully as it will help you make informed decisions about sharing your personal information with us.
In the ordinary course of business, Lifestory collects “Personal Data” (e.g., name, address, phone number, email address, and your employer) and payment details for customers. Examples of the ways we collect information include your use of our websites, through forms of communication (e.g., phone calls, emails, website submissions), or in your participation in Lifestory market research surveys
What types of information do we collect?
Lifestory collects a variety of information through your interaction with and use of Lifestory websites. Personal Data we collect can include information that could reasonably be linked to you directly or indirectly. Personal Data we may collect includes contact information (name, email, phone number), demographic information (age, income, location of home), content you upload when taking a Lifestory survey (photos, product reviews, images), or job application information (resume, references).
Lifestory automatically collects information when using our website. We collect navigation information (page visits, day and time, referring pages), device information (device type, operating system, browser), and location information (determined from IP address).
How do we use your information?
We collect and use information for business and commercial purposes in accordance with the practices described in this privacy policy. Our business purposes for collecting and using information include:
Lifestory requires your personal data to provide you with access to Lifestory services, to comply with contractual and statutory obligations, including checks required by applicable export laws and to stay in touch with you.
Lifestory uses your information as part of our market research services including, surveys, and linking or combining your information with other information we get from other sources, sweepstakes, contests or other promotions.
Lifestory uses your personal data in marketing related activities including direct marketing for products and services, advertisements, offers, promotions, rewards, events, and services.
How do we share information?
We share information in accordance with the practices described in this privacy policy. We share information about you with the following categories of entities:
With companies that provide services to us. Examples include payment processing data, data analysis, email delivery, web hosting services, customer and marketing services. We may allow selected third parties to use tracking technology on the Services, which will enable them to collect data about how you interact with the Services over time. This information may be used to, among other things, analyze and track data, determine the popularity of certain content and better understand online activity.
With our clients in connection to research work we are performing on their behalf. For example, to conduct market research services, we share your information with our clients and respond to your questions and comments.
For legal purposes, as reasonably necessary to comply with law or a legal process (including a court or government order or subpoena), to detect, prevent, or otherwise address fraud, security or technical issues, to enforce this privacy policy, and to protect the rights, property or safety of Lifestory, our users, and/or the public.
Facilitating your requests to share information at your direction, such as when you request information related to a published study.
What tracking technologies do we use?
We use tracking technologies to collect the information identified above under the “Information we collect automatically” section (“Tracking Technologies”), including a standard feature of browser software, called a “cookie,” to assign each user a unique, random number that resides on a user’s computer. The cookie does not personally identify the user; it merely identifies the computer with which the user accesses our website. Unless a user voluntarily identifies himself or herself (through subscription, for example), Lifestory will not be able to identify the identity of the user, even if a cookie is assigned to a user’s computer. The personal information a cookie can contain is information supplied by a user. Cookies prevent you from having to re-enter your preferences on certain areas of our website where you have previously entered preference information. Of course, you are free to set your web browser to not accept cookies; however, doing so may render your computer unable to take advantage of the personalized features enjoyed by other users of our website.
Lifestory may also use web beacons (also known as “single-pixel GIFs”) to access cookies and to count users who visit our website or open HTML-formatted email messages, as well as track device identification statistics and other non-identifying information for the purpose of analytics, push notifications, and error reporting. These analytics may be provided to third party vendors.
Our Service uses Tracking Technologies from analytics providers, such as Google Analytics, to analyze your use of the Service.
Google Analytics is a service from Google using cookies that are saved on your computer. The information generated by the cookie is transferred to and stored on a Google server (generally) located in the USA. Google uses this information on our behalf in order to analyze the use of our websites. The IP address transferred from your browser through Google Analytics is not merged with other data by Google for profiling purposes. We use Google Analytics to help improve our website and to help understand how visitors interact with our website so that the site can be improved. For your convenience a link to Google’s security and privacy policies is provided. You can choose not to have your data used by Google Analytics by downloading their opt-out browser add-on. Further information can be found in the Google Analytics Terms of Service.
Ad Choices. For more information about interest-based advertising on your desktop or mobile browser, and to opt out of this type of advertising by third parties that participate in self-regulatory programs, please visit the Network Advertising Initiative website and/or the Digital Advertising Alliance (“DAA”) Self-Regulatory Program for Online Behavioral Advertising Website. In addition, some of these entities may be members of the Network Advertising Initiative (“NAI”). To learn more about the NAI and your opt-out options for their members, please visit networkadvertising.org/choices. To learn more about your EU Online Choices, please visit youronlinechoices.eu. Opting-out only means that the selected members should no longer deliver certain Interest-based Advertising to you, but does not mean you will no longer receive any targeted content and/or ads (e.g., from other ad networks).
If you experience any issues with unsubscribing or managing and/or modifying your preferences as described above, please contact us as set forth in the “Contact Us” section. Be sure to (a) provide your email address along with the name of the newsletter or subscription from which you would like to unsubscribe and (b) include “Opt Out” or “Change Preferences” in the subject line. By contacting us, you grant Lifestory permission to use your email address for purposes of responding to your request. Please note that we may need to retain certain information for recordkeeping purposes and/or to complete any transactions that you began prior to requesting the change or deletion.
You may lodge a complaint with a data protection authority for your country or region or where an alleged infringement of applicable data protection law occurs. We would, however, appreciate the chance to address your concerns before you lodge a formal complaint so please contact us in the first instance.
Email opt-out. You have the right to opt-out of any marketing or survey communications from Lifestory. You can opt-out of receiving promotional emails or surveys from us at any time by following the instructions as provided in emails or surveys, clicking on the unsubscribe link, or emailing us at the email address set forth in the “Contact Us” section with the word UNSUBSCRIBE in the subject field of the email. Please note that you cannot opt-out of non-promotional emails, such as those about your account, transactions, servicing, or ongoing business relations.
Text messages and phone calls opt-out. When you complete a market research survey, we may request your phone number. If you give us your phone number or if you shared your phone number with one of our market research clients, you consent that we and/or our service providers may, from time to time, call or text you on your cell phone (using predictive dialers and/or Automatic Telephone Dialing Systems – and, also, pre-recorded calls in the case of phone calls) for market research surveys, to provide reminders, or to offer you additional survey opportunities.
You can opt-out of receiving text messages or calls to your phone number at any time by (i) for text messages, texting “STOP” in response to any text message you receive from us or contacting us as set forth in the “Contact Us” section and specifying you want to opt-out of text messages; and (ii) for calls, requesting opt-out during any call you receive from us or contacting us as set forth in the “Contact Us” section and specifying you want to opt-out of calls.
How is information protected?
We take appropriate steps including physical, technical, human and organizational measures designed to help protect your information from loss, theft, misuse and unauthorized access, disclosure, alteration and destruction. However, please remember that we cannot guarantee that the internet itself is 100% secure. Although we will do our best to protect your personal information, transmission of personal information to and from our Services is at your own risk. You should only access the services within a secure environment.
International transfers
Lifestory is headquartered in the United States and has affiliates and service providers around the globe, and your information is transferred to the United States or other locations outside of your state, province, country or other governmental jurisdiction where privacy laws may not be as protective as those in your jurisdiction. If you are accessing the Service from outside of the U.S., please be aware that information collected through the Service, including personal data, may be transferred to, processed, stored, and used in the U.S. and other jurisdictions. Your use of the Service or provision of any information therefore constitutes your consent to the transfer to and from, processing, usage, sharing, and storage of your information in the U.S. and other jurisdictions as set forth in this privacy policy.
Special note about children
Our Service is not intended for children. We do not knowingly solicit data from or market to children as defined in the Children’s Online Privacy Protection Act “(COPPA”) or other applicable law. By using the Services, you represent that you are at least 18 or that you are the parent or guardian of such a minor and consent to such minor dependent’s use of the Services. If we learn that personal information from users less than 18 years of age has been collected, we will deactivate the account and take reasonable measures to promptly delete such data from our records. If you believe that we might have any information from a child, please contact us as set forth in the “Contact Us” section.
Changes to this privacy policy
We reserve the right, at any time and without notice, to add to, change, update, or modify this privacy policy by posting such change, update, or modification on our website. Any such change, update, or modification will be effective immediately upon posting on the website. Accordingly, we encourage you to refer to this privacy policy on an ongoing basis. This privacy policy is current as of the date which appears at the top of this privacy policy. We will treat your information in a manner consistent with the privacy policy under which it was collected, unless we have your consent to treat it differently. By using our Service following any privacy policy change, you freely and specifically give us your consent to collect, use, transfer, and disclose your information in the manner specified in the then-current privacy policy. If the changes are material, we may provide you additional notice to your email address.
Additional information for California residents
If you are a California resident, our privacy policy and this supplement applies to your use of the Service. This supplement describes rights California privacy laws provide residents of the state.
Notice of Collection
We have collected the following categories of personal information enumerated in the California Consumer Privacy Act (“CCPA”):
Identifiers, such as name, email address, phone number account name, IP address, vehicle identification number, and unique identifiers.
Demographics, such as your age or gender. This category includes data that may qualify as protected classifications under other California or federal laws.
Commercial information, such as survey responses, product purchases, finance information, details of transaction and engagement with the Services.
Internet activity, such as your interactions with our Service.
Geolocation data, such as location enabled services like WiFi and GPS.
Inferences, such as information about your interests, preferences and favorites.
For more information on information we collect, including the sources we receive information from, review our privacy policy.
Right to Know and Delete
California residents, you have the right to know certain information about our data practices in the preceding 12 months. In particular, you may request the following from us: The categories of personal information we have collected about you; The categories of sources from which the personal information was collected; The categories of personal information about you we disclosed for a business purpose or sold; The categories of third parties to whom the personal information was disclosed for a business purpose or sold; The business or commercial purpose for collecting or selling the personal information; and The specific pieces of personal information we have collected about you.
In addition, you have the right to delete the personal information we have collected from you.
To exercise any of these rights, please contact us as set forth in the “Contact Us” section. In the request, please specify which right you are seeking to exercise and the scope of the request. We will confirm receipt of your request within 10 days. We may require specific information from you to help us verify your identity and process your request. If we are unable to verify your identity, we may deny your requests to know or delete.
If personal information about you has been processed by us as a service provider on behalf of a client and you wish to exercise any rights you have with such personal information, please inquire with our client directly. If you wish to make your request directly to us, please provide the name of our client on whose behalf we processed your personal information. We will refer your request to that client and will support them to the extent required by applicable law in responding to your request.
Sharing California Information. Categories of parties with whom your California Information may be shared include:
Apps, websites, and third-party integrations on or using our website
Analytics Partners – These entities help us collect data on how our website is used, so that we can improve and better understand our consumers
Advertising Partners – These entities help us advertise our products or services, as well as connect us with others who want to place advertisements on some of our products or services
Cobranded Partners – We partner with these entities to jointly promote our products and services, for example by co-hosting webinars
We do not sell data that directly identifies you.
Disability
If you have a disability and would like to access the privacy policy and this supplement in an alternative format, please contact us as set forth in the “Contact Us” section.
How to Contact Us
If you have any questions or complaints regarding our privacy practices or this privacy policy, you may contact us via email info@lifestoryresearch.com, phone (949) 234-6940, or website lifestoryresearch.com.