What is the most trusted manufactured home brand in 2022?

America's Most Trusted® MANUFACTURE HOME BUILDER

This year, in the Lifestory Research 2022 America's Most Trusted® Manufactured Home Builder Study, we discovered that Skyline Homes is the most trusted brand for the second consecutive year.  Skyline Homes received the best reviews and trust ratings among the most popular manufactured home builder brands as judged by consumers.  As America's Most Trusted manufactured home builder, Skyline Homes obtained a Net Trust Quotient Score of 107.7 and earned the 5 Star Trust Rating among people actively shopping for a manufactured home.  What are the best manufactured home builder brands?  The America's Most Trusted 2022 Manufactured Home Builder Study answers this question.

The annual study examines trust among customers actively shopping for a manufactured home. The 2022 ranking is based on 55,006 opinions of people surveyed between January and December in the United States. Brands included in the final ranking were nationally recognized by people actively shopping for a manufactured home. To be considered, brands needed to receive enough survey responses to achieve a 95% confidence level with no more than a 3% margin of error.

Top 10 Manufactured Home Builders Ranked – 2022 America's Most Trusted Study

  1. Skyline Homes

  2. Genesis Homes

  3. Cavco Homes

  4. Fairmont Homes

  5. Champion Homes

  6. Clayton Homes

  7. Palm Harbor Homes

  8. Fleetwood Homes

  9. Legacy Housing

  10. Chariot Eagle

No promotional use or advertising can be made of America's Most Trusted® survey results without the express prior written consent of Lifestory Research. Contact Us for more information.

 

The Lifestory Research America's Most Trusted® Study rankings are based on the Net Trust Index Quotient Score of manufactured home builder brands. Scores are standardized across more than 500 brands and product segments included in the study and then rank-ordered within each product segment.

The most recognized manufactured home builder brands are among the nationally-ranked brands evaluated in the study. This approach provides insight into how brands are seen within the manufactured home builder product category in which they operate and examine brands across industries. If a brand had a low brand awareness, these brands were excluded from the brand rankings.

Details of the method used in the research program can be found on the survey methodology page.  Additional insights and questions answered can be seen in our press releases or the frequently asked questions. 

Trust is measured with the Lifestory Research Net Trust Quotient Score for each manufactured home builder brand. The trust score is formulated based on how thousands of people evaluate brands in the study.  Study participants are classified and defined by three levels of consumer trust: Trust Advocates, Trust Neutral, and Trust Antagonists.  A Trust Advocate expresses significant trust in a brand, whereas a Trust Antagonist vocalizes distrust. 

An index score of 100 is average for all manufactured home builder brands included in the study. A top #1 rank represents the manufacture home builder brand that generated the highest Net Trust Quotient Score within the product category. To learn more about how we perform this study, we recommend reading the survey methodology page and the frequently asked questions.

WHAT ARE THE MOST TRUSTED BRANDS IN AMERICA?

The America's Most Trusted® Study calculates people's trust across 50 product categories from Home Builders to HVAC Systems to Tools to Kitchen Appliances. People taking the survey are asked their opinions of trust, quality, word-of-mouth, the likelihood of recommending to others, and several other brand equity questions.  The data collected across more than 500 brands provides keen insight into how trust plays a role in people's impressions of the most popular brands in the marketplace.

The Lifestory Research America's Most Trusted® Manufactured Home Builder Study explores shopper perceptions of manufactured home builders and examines how each shopping event and brand encounter impacts customers' overall value perceptions of the manufactured home builder brand. In addition, the study addresses manufactured home builder shopper reviews and summarizes net promoter, quality reviews, purchase intent, and a variety of other metrics. The study also identifies critical service standards that drive higher customer experiences and the bottom line. 

The manufactured home builder study investigates the questions asked when people are shopping. For example, what are the best-manufactured home builders? Which manufactured home builder do people recommend? Which manufacture home builder brand can you trust?  What is the quality of different manufactured home builder brands?

If people have the knowledge and an opinion of a manufactured home builder brand, they are asked questions that range from trust to brand reputation to quality.  Lifestory Research uses this consumer insight to assist brands seeking to understand consumer opinions, impact sales performance, and strengthen brand equity. 

Find a complete list of the 2022 Brands in this year's study. Brands in the national ranking included Skyline Homes, Genesis Homes, Cavco Homes, Fairmont Homes, Champion Homes, Clayton Homes, Palm Harbor Homes, Fleetwood Homes, Legacy Housing, and Chariot Eagle. 


WHAT IS THE AMERICA'S MOST TRUSTED STUDY?

Brands that understand how people view them are consistently found to win the battle for market share and capture the enduring condition of trust.  America's Most Trusted® is a consumer-based research program based on thousands of people's opinions actively shopping for products. To identify America's Most Trusted®, Lifestory Research conducts an ongoing annual survey in which people anonymously assess the trust they have in brands they encounter during their active search for specific products. Lifestory Research surveys people with well-established social science research practices that seek to adhere to the highest quality standards of consumer insight.

Lifestory Research studies, products, and services are available for purchase. If you're interested in subscribing to a Lifestory Research study or becoming a client, please contact us, and we'll be in touch.

Lifestory Research America's Most Trusted® Study results are based on survey responses and should not be considered legal or financial advice. Your experiences may vary.  See our Terms of Use and Legal Notices on the Lifestory Research website for details.

No promotional use or advertising can be made of America's Most Trusted® survey results without the express prior written consent of Lifestory Research.

America's Most Trusted® is a registered trademark of Lifestory with all rights reserved.