What is the most trusted microwave brand in 2022?
America's Most Trusted® MICROWAVE
The Lifestory Research 2022 America's Most Trusted® Microwave Study found the most trusted brand among people considering the purchase of a microwave brand was Bosch. Bosch captured the 5 Star Rating with a Net Trust Quotient Score of 114.7 among people actively shopping for a microwave. This is the third consecutive year in which Bosch ranked # 1 in the America's Most Trusted® Microwave Study.
America's Most Trusted® is a consumer-based research program based on the opinions of thousands of people familiar with the brands in the study. Additional insights and questions answered can be found in our press releases or the frequently asked questions.
The number of people evaluating each microwave in the 2022 study included 5,643 customers shopping for a microwave. Trust is measured through the Lifestory Research Net Trust Quotient Score, in which each microwave brand is evaluated in regards to trust. An index score of 100 is average for all microwave brands included in the study. A top #1 rank represents the microwave brand that generated the highest Net Trust Quotient Score within the product category.
Top 15 Microwave Brands Ranked – 2022 America's Most Trusted Study
Bosch
KitchenAid
Cuisinart
Whirlpool
LG
Maytag
Samsung
GE
Frigidaire
Westinghouse
Oster
Panasonic
Sharp
Amana
MagicChef
No promotional use or advertising can be made of America's Most Trusted® survey results without the express prior written consent of Lifestory Research. Contact Us for more information.
WHAT ARE THE MOST TRUSTED BRANDS IN AMERICA?
In awarding a brand the title of being America's Most Trusted® the brand not only must garner the highest rank of trust, the brand must also been known by most people. To qualify to participate in the study, participants must have indicated that they were aware of specific brands. Details of this annual research study are on the survey methodology page.
The America's Most Trusted® Study calculates the trust people have across 50 product categories from Home Builders to HVAC Systems to Tools to Kitchen Appliances.
People taking the survey are asked their opinions of trust, quality, word-of-mouth, the likelihood of recommending to others, and several other brand equity questions. The data collected across more than 500 brands provides keen insight into how trust plays a role in people's impressions of the most popular brands in the marketplace.
WHAT IS THE BEST MICROWAVE?
To determine the Lifestory Research 2022 America's Most Trusted® Microwave the trust ratings for the most recognized brands were computed. The most recognized microwave brands in the study were Bosch, KitchenAid, Cuisinart, Whirlpool, LG, Maytag, Samsung, GE, Frigidaire, Westinghouse, Oster, Panasonic, Sharp, Amana, and MagicChef.
Want to see all of the brands included in the 2022 America's Most Trusted® Study? You can find a complete List of the 2022 Brands on this website.
WHAT IS THE AMERICA'S MOST TRUSTED STUDY?
Brands that understand how people view them are consistently found to win the battle for market share and capture the enduring condition of trust. America's Most Trusted® is a consumer-based research program based on thousands of people's opinions actively shopping for products. To identify America's Most Trusted®, Lifestory Research conducts an ongoing annual survey in which people anonymously assess the trust they have in brands they encounter during their active search for specific products. Lifestory Research surveys people with well-established social science research practices that seek to adhere to the highest quality standards of consumer insight.
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Lifestory Research America's Most Trusted® Study results are based on survey responses and should not be considered legal or financial advice. Your experiences may vary. For details, see our Terms of Use and Legal Notices on the Lifestory Research website. America's Most Trusted® is a registered trademark of Lifestory with all rights reserved.
No promotional use or advertising can be made of America's Most Trusted® survey results without the express prior written consent of Lifestory Research
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The America's Most Trusted® Study examines consumers' perceptions of the most recognized brands in the United States. The investigation of brands originated in 2012 with a concentration on home builder brands and has grown to measure brand trust across 50 different product sectors.
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