RANKED: 2024 AMERICA’S MOST TRUSTED OUTDOOR DECK BRAND
What are the Best Outdoor Decking Brands?
Decks have become a quintessential feature in American homes, shaping how people utilize their outdoor spaces. Homeowners highly value decks as hubs for social gatherings, cooking ventures, and everyday relaxation. Recent years have witnessed a renaissance in outdoor deck design, driven by advancements in materials, construction techniques, and an array of style options.
Key factors such as style, durability, and safety play pivotal roles in choosing deck products. However, the company's reputation and commitment to quality often sway buyers. The brand name of the deck manufacturer is frequently the decisive factor for those seeking a new outdoor deck. Have you ever wondered which outdoor deck brand garners the most customer acclaim and trust?
The 2024 America’s Most Trusted Study
For over a decade, the America's Most Trusted® study has provided insights to brands regarding the significance of trust to consumers. A wise brand comprehends the direct nexus between consumer trust and business performance. This study stands as the ultimate gauge of brand trust, eagerly anticipated each year by consumers and brand managers alike, with updated results unveiled in January.
Developing brand trust with outdoor decking customers is essential to ensuring that they return to a brand. It is based on their confidence that the brand can fulfill its promises. Customers are more likely to purchase or recommend an outdoor deck brand if they trust it. Brand trust can also build customer loyalty because outdoor decking customers are more likely to remain loyal to a brand they trust.
Lifestory Research annually unveils a new report on America's Most Trusted®. Thousands of respondents contribute their perspectives and experiences with diverse brand products, engaging in more than 75 specific product studies annually. Within this study, we quantify individuals' trust in brands while making product choices, leveraging our rigorously validated Net Trust Quotient Score.
Net Trust Quotient Scores (NTQS) are used to determine whether a product meets customer expectations compared to competing brands within a specific product category by assessing the level of trust customers hold for a particular brand within a specific product category. With this trust metric, consumer-driven insights are provided using social and opinion science research practices that adhere to the highest standards of consumer research.
What are the top outdoor decking brands people trust the most?
Lifestory Research's assessments, reviews, and accolades are anchored in comprehensive survey feedback collected from participants in our outdoor decking study. Notably, our methodology intentionally excludes external influences such as third-party reviews, editorial committees, or industry professionals, emphasizing a commitment to authenticity. When identifying the most trusted outdoor decking brands, we prioritize the unfiltered opinions and trust ratings of real individuals. Our approach adheres to stringent social scientific survey standards, with sample sizes carefully designed to mirror the nuanced perspectives of our discerning target audience. Every facet of our outdoor decking research findings is exclusively derived from the candid opinions of independent survey respondents within the esteemed framework of America's Most Trusted Research program.
2024 America’s Most Trusted Outdoor Decking
With a Net Trust Quotient Score of 113.7, Trex had the highest trust rating among the most popular outdoor decking brands and is recognized as the Lifestory Research 2024 America’s Most Trusted® Outdoor Decking brand. This is the fourth-year consumers have rated Trex as the study's most trusted outdoor decking brand.
The Lifestory Research 2024 America’s Most Trusted® Outdoor Decking ranking is based on 4,005 opinions of people surveyed in the United States over the last 12 months. Trex, TimberTech, Certainteed, EverGrain, Deck-Rite, ChoiceDek, Envision, Deckorators, and Fiberon were the most trusted outdoor decking brands. Trex received the best reviews and trust ratings among the most popular outdoor decking brands as judged by consumers.
To be included in the final ranking, outdoor decking brands must have a certain level of brand awareness. For an outdoor decking brand to make it into our rankings, it must be recognizable and have sufficient consumer feedback. This guarantees that our results are based on well-informed opinions. We apply stringent statistical criteria, including a 95% confidence level with a 3% margin of error, to ensure the accuracy of our outdoor decking findings. Additionally, we insist on a substantial sample size to maintain the validity and reliability of the outdoor decking brand survey results.
The top outdoor decking brands ranked in the 2024 America’s Most Trusted® outdoor decking study is listed below.
TOP 9 Ranked Deck Brands – 2024 Study
| 1 | Trex | 113.7 | ★★★★★ |
| 2 | TimberTech | 104.1 | ☆☆☆ |
| 3 | Certainteed | 102.7 | ☆☆☆ |
| 4 | EverGrain | 98.0 | ☆☆ |
| 5 | Deck-Rite | 96.1 | ☆☆ |
| 6 | ChoiceDek | 95.7 | ☆☆ |
| 7 | Envision | 95.6 | ☆☆ |
| 8 | Deckorators | 94.6 | ☆☆ |
| 9 | Fiberon | 91.1 | ☆☆ |
No promotional use or advertising can be made of America's Most Trusted® survey results without the express prior written consent of Lifestory Research. America's Most Trusted® is a registered trademark of Lifestory with all rights reserved.
The America’s Most Trusted® study is an annual study examining brand trust across many product categories. Results for this product category and others from prior years of the study can be found here. Further details of the annual study are on the survey methodology page of this website. Additional insights and questions are answered in our frequently asked questions.
Lifestory Research America's Most Trusted® Study results are based on survey responses and should not be considered legal or financial advice. Your experiences may vary. For details, see our Terms of Use and Legal Notices on the Lifestory Research website.
Brands Ranked in Study
The Lifestory Research America’s Most Trusted® research study actively surveys outdoor decking shoppers throughout the year in the United States. The study is focused on measuring consumers' opinions of the most recognized surveys outdoor decking brands in the market. In the study, consumers rate the quality of the surveys outdoor decking brand, their likelihood of recommending the surveys outdoor decking to others, how favorable they feel about the brand behind the surveys outdoor decking, how they rate the reputation of the surveys outdoor decking, and their trust in the surveys outdoor decking brand.
Here, we provide information on the brands in the 2024 America’s Most Trusted® study. The brands are presented in the order they ranked in the 2024 America’s Most Trusted® study.
Trex:
Trex is a leading composite decking industry brand known for its environmentally friendly and durable decking materials. The company, Trex Company, Inc., is headquartered in Winchester, Virginia. Trex originated in 1996 and significantly popularized composite decking, offering an alternative to traditional wood decking with low maintenance and high durability.TimberTech:
TimberTech is a brand of composite decking and railing products. The company is an AZEK Building Products subsidiary headquartered in Chicago, Illinois. TimberTech has been a critical player in the decking industry since its founding in 1997, providing innovative, high-performance decking solutions.Certainteed:
Certainteed, a brand under Saint-Gobain, offers a variety of building materials, including composite decking. Saint-Gobain is a multinational corporation headquartered in Paris, France. Certainteed has a long history, dating back to 1904, and is recognized for its diverse construction and building products.EverGrain:
EverGrain is a composite decking brand manufactured by Envision Outdoor Living Products, headquartered in Mount Joy, PA. EverGrain has been in the decking industry for over 20 years, offering a range of composite decking options known for their realistic wood grain texture.Deck-Rite:
Deck-Rite is known for its vinyl decking solutions, providing waterproof and low-maintenance options. The company, DeckRite LLC, is headquartered in North Little Rock, Arkansas. Deck-Rite offers a durable and slip-resistant surface for outdoor decks.ChoiceDek:
ChoiceDek is a composite decking brand owned by Oldcastle APG, a subsidiary of CRH plc. Oldcastle APG is headquartered in Atlanta, Georgia. ChoiceDek has been in the decking industry for over 20 years, offering various composite decking products known for their durability and sustainability.Envision:
Envision is a composite decking brand manufactured by Envision Outdoor Living Products, headquartered in Mount Joy, PA. Envision offers a variety of hybrid decking options known for their realistic wood aesthetics and durability, providing an alternative to traditional wood decking.Deckorators:
Deckorators is a brand of composite and PVC decking and railing products. The brand is a subsidiary of Universal Forest Products, Inc., and Universal Forest Products is headquartered in Grand Rapids, Michigan. Deckorators have been in the decking industry since 1999, offering innovative and stylish decking solutions.Fiberon:
Fiberon is a composite decking and railing product brand known for its high-performance and environmentally friendly materials. The company, Fiberon Decking, Inc., is headquartered in New London, North Carolina. Fiberon originated in 1997 and has been a prominent player in the composite decking industry, providing various decking options.
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