RANKED: 2024 AMERICA’S MOST TRUSTED SOLAR SYSTEM BRAND
What are the Best Solar System Brands?
Residential solar systems, also known as rooftop solar or home solar systems, are installations of photovoltaic (PV) panels on residential properties to harness sunlight and convert it into electricity. These systems typically consist of solar panels, inverters, mounting structures, and electrical wiring. Households increasingly use solar energy to power their homes due to the evolving challenges in power grids. Solar energy is becoming increasingly popular due to its low cost, clean source of energy, and its potential to reduce carbon emissions. It is also becoming more widely available, with many companies offering solar products and services. What are the best solar system brands that consumers report you can trust?
The 2024 America’s Most Trusted Study
Founded more than ten years ago, the America's Most Trusted® study is a critical resource for brands seeking to understand the pivotal role of trust in consumer purchasing behavior. A successful brand comprehends how consumer trust directly impacts business success. It has become the authoritative gauge of brand trust, eagerly anticipated, and updated annually with results released each January.
Developing solar system brand trust with customers is essential to ensuring they return to a brand. It is based on their confidence that the brand can fulfill its promises. Customers are more likely to purchase or recommend a solar system brand if they trust it. Brand trust can also build customer loyalty because customers are more likely to remain loyal to a solar system brand they trust.
Lifestory Research shares the most recent annual results of the America’s Most Trusted® study. We conduct over 75 specialized product studies annually, gathering opinions from thousands of individuals about their perceptions and interactions with various brand products. Utilizing our rigorously validated Net Trust Quotient Score, the study assesses the extent of trust individuals have in specific brands during the product selection process.
Net Trust Quotient Scores (NTQS) are used to determine whether a product meets customer expectations compared to competing brands within a specific product category by assessing the level of trust customers hold for a particular brand within a particular product category. With this trust metric, consumer-driven insights are provided using social and opinion science research practices that adhere to the highest standards of consumer research.
Which are the most trusted solar system brands? The America's Most Trusted Study provides an answer to this question. The study assesses and rates the top solar system brands based on the level of trust people have in them. This is done by asking people to rate each brand within the product category.
The Lifestory Research ratings, reviews, and awards are based on detailed survey feedback based on the opinions and trust ratings of those surveyed in the solar system brand study. We do not use third-party reviews and ratings, editorial committees, or industry professionals in determining the most trusted solar system study. We rely on real people's opinions and rigorous social scientific survey standards to obtain solar system brand study ratings, including sample sizes designed to reflect the target audience's opinions. All solar system brand study research findings are exclusively founded on the opinions of people who independently completed the surveys in America's Most Trusted Research program.
2024 America’s Most Trusted Solar System Brand
The Lifestory Research 2024 America’s Most Trusted® Solar System ranking is based on 4,209 opinions of people surveyed in the United States over the last 12 months. The Lifestory Research 2024 America’s Most Trusted® Solar System Study found LG to be the most trusted brand among people considering the purchase of a solar system.
With the Net Trust Quotient Score of 106.2, LG had the highest trust rating among the most popular solar systems. The most trusted solar system brands, in order, were LG, Tesla, Panasonic, JinkoSolar, SunPower, Q CELLS, Canadian Solar, Hyundai Trina Solar, SolarEdge, and Solaria. The final ranking was determined by how people actively shopping for solar systems across the country rated each solar system brand with whom they were familiar.
Inclusion in our solar system rankings is contingent upon a brand's level of recognition and the volume of available consumer judgments. This ensures that our solar system rankings are based on a solid body of information. Our approach employs rigorous statistical criteria, including a 95% confidence level with no more than a 3% margin of error, to guarantee the precision of our solar system results. Additionally, we require a significant sample size to uphold the validity and reliability of the solar system survey data.
The top solar system brands ranked in the 2024 America’s Most Trusted® solar system study is listed below.
TOP 11 Ranked Solar Systems – 2024 Study
| 1 | LG | 106.2 | ★★★★★ |
| 2 | Tesla | 102.6 | ☆☆☆ |
| 3 | Panasonic | 100.6 | ☆☆☆ |
| 4 | JinkoSolar | 99.2 | ☆☆ |
| 5 | SunPower | 97.8 | ☆☆ |
| 6 | Q CELLS | 97.6 | ☆☆ |
| 7 | Canadian Solar | 96.7 | ☆☆ |
| 8 | Hyundai | 96.3 | ☆☆ |
| 9 | Trina Solar | 96.0 | ☆☆ |
| 10 | SolarEdge | 94.6 | ☆☆ |
| 11 | Solaria | 92.3 | ☆☆ |
No promotional use or advertising can be made of America's Most Trusted® survey results without the express prior written consent of Lifestory Research. America's Most Trusted® is a registered trademark of Lifestory with all rights reserved.
The America’s Most Trusted® study is an annual study examining brand trust across many product categories. Results for this product category and others from prior years of the study can be found here. Further details of the annual study are on the survey methodology page of this website. Additional insights and questions are answered in our frequently asked questions.
Lifestory Research America's Most Trusted® Study results are based on survey responses and should not be considered legal or financial advice. Your experiences may vary. For details, see our Terms of Use and Legal Notices on the Lifestory Research website.
Brands Ranked in Study
The Lifestory Research America’s Most Trusted® research study actively surveys solar system shoppers throughout the year in the United States. The study is focused on measuring consumers' opinions of the most recognized solar system brands in the market. In the study, consumers rate the quality of the solar system brand, their likelihood of recommending the solar system to others, how favorable they feel about the brand behind the solar system, how they rate the reputation of the solar system, and their trust in the solar system brand.
Here, we provide information on the brands in the 2024 America’s Most Trusted® study. The brands are presented in the order they ranked in the 2024 America’s Most Trusted® study.
LG:
LG Electronics is a South Korean multinational electronics company headquartered in Seoul. While LG is renowned for its consumer electronics, it also has a presence in the solar energy sector. LG Solar, a subsidiary of LG Electronics, produces solar panels known for their efficiency and reliability. The company has been in operation since 1958.Tesla:
Tesla, an American electric vehicle and clean energy company founded in 2003, is headquartered in Palo Alto, California. In addition to electric vehicles, Tesla is a notable player in the solar industry. Tesla's solar division offers solar panels and roof tiles that integrate seamlessly with its energy storage products.Panasonic:
Panasonic Corporation, a Japanese multinational electronics corporation headquartered in Osaka, has a significant presence in the solar industry. Panasonic manufactures high-efficiency solar panels and solar modules. The company has been a key player in various electronic sectors since its founding in 1918.JinkoSolar:
JinkoSolar is a Chinese solar panel manufacturer founded in 2006 and headquartered in Shanghai. It is one of the world's largest solar module manufacturers, producing a wide range of solar products for residential, commercial, and utility-scale projects.SunPower:
SunPower Corporation, an American energy company headquartered in San Jose, California, specializes in solar solutions. Known for its high-efficiency solar panels, SunPower has been a prominent player in the solar industry since its founding in 1985.Q CELLS:
Q CELLS, a South Korean Hanwha Group subsidiary, is a global solar cell and module manufacturer. The company, headquartered in Seoul, has had a significant presence in the solar industry, producing high-quality solar products since its establishment in 1999.Canadian Solar:
Canadian Solar Inc., founded in 2001 and headquartered in Canada, is a leading solar energy company. It is one of the largest solar module manufacturers globally, providing solar solutions for residential, commercial, and utility-scale projects.Hyundai Trina Solar:
Trina Solar, a Chinese solar energy company founded in 1997, is one of the largest solar module manufacturers globally. While initially Chinese-owned, in 2020, Hyundai Heavy Industries acquired a majority stake in Trina Solar, forming Hyundai Trina Solar.SolarEdge:
SolarEdge Technologies, an Israeli company founded in 2006, is a global leader in intelligent energy technology. The company provides solar power harvesting and monitoring solutions, including inverters and power optimizers, enhancing the performance of solar systems.Solaria:
Solaria Corporation is an American solar technology company founded in 2000 and headquartered in California. Solaria specializes in high-efficiency solar panels and residential, commercial, and utility-scale solutions.
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