2025 America's Most Trusted Lawn Care Brands - Lifestory Research

Best Lawn Care Brands

Customer Ratings of Top BRANDS in the 2025 America's Most Trusted Study

Maintaining a lush, vibrant lawn is a priority for many homeowners, serving not only as a source of pride but also as a key element in enhancing property value. Lawn care products—ranging from fertilizers that nourish the soil, to specialized grass seeds that thrive in specific climates, and effective weed control solutions—play a critical role in achieving that dream landscape. These products offer a variety of benefits: fertilizers promote healthy growth, grass seeds ensure a thick, green cover, and weed control keeps unwanted plants at bay, creating an inviting outdoor space for family and friends. As consumers invest time and resources into their lawns, the importance of selecting the right products becomes increasingly apparent.

Yet, with a multitude of options available on the market, the decision-making process can be daunting. This is where brand trust emerges as a pivotal factor influencing consumer choices. When it comes to lawn care, homeowners often lean towards brands they recognize and trust, believing that established names provide a guarantee of quality and effectiveness. Trust in a brand can significantly sway purchasing decisions, as consumers seek reassurance that their investment will yield the desired results. Factors such as product reliability, customer service, and reputation play crucial roles in building this trust, ultimately shaping the landscape of consumer behavior in the lawn care sector.

To delve deeper into the nuances of brand trust, we turn to America’s Most Trusted® study, which examines how consumers rate various brands across industries, including lawn care. This comprehensive survey offers valuable insights into consumer perceptions and preferences, allowing us to gauge the significance of brand reputation in this competitive market. In this post, we will explore the findings of the study, uncovering which lawn care brands have earned the highest levels of trust and what this means for consumers as they navigate their purchasing decisions.

The 2025 America’s Most Trusted Study

Since its inception, the America’s Most Trusted® study has significantly shaped brands' understanding of the intricate factors that influence consumer trust. In a landscape where trust can make or break a business, it has become increasingly clear that successful brands must grasp the direct correlation between consumer confidence and their performance. Each year, Lifestory Research’s trust rankings have established themselves as the authoritative measure, eagerly anticipated by both consumers and brand managers alike.

At the heart of brand trust lies the consumer's belief in a company's ability to fulfill its promises. Cultivating this trust is essential for brands aiming to secure lasting loyalty from their customers. When consumers feel confident in a brand, they are not only more likely to make purchases but also to recommend it to others, reinforcing a cycle of loyalty that benefits both parties.

Lifestory Research unveils the latest findings from the America’s Most Trusted® study at the beginning of each year. With over 75 targeted product studies conducted annually, thousands of consumers are surveyed to gauge their perceptions and experiences with various brands. A crucial element of this study is the assessment of trust in specific brands, captured through the validated Net Trust Quotient Score. For those interested in the details, further information on the survey methodology and frequently asked questions can provide additional clarity.

The Net Trust Quotient Score (NTQS) serves as a vital metric that evaluates whether consumers feel assured about a brand within a specific product category. This score not only reflects how well a product meets consumer expectations but also positions it against its competitors. Utilizing rigorous social and opinion science methodologies, the study adheres to the highest standards of consumer research to deliver insightful data on consumer behavior.

So, which lawn care brands top the trust rankings? To answer this pressing question, the America’s Most Trusted Study rates the leading lawn care brands based on direct consumer feedback. By asking participants to evaluate each brand within the category, the study aims to highlight which companies have earned the trust of consumers, ultimately guiding buyers in their purchasing decisions.

What companies do people see as trustworthy? What are the most trustworthy brands?   What are the top companies and brands people trust the most?

2025 America’s Most Trusted Lawn Care Brand

The Lifestory Research 2025 America’s Most Trusted® Lawn Care Brand Study found Miracle-Gro to be the most trusted brand among people shopping for lawn care products. With a Net Trust Quotient Score of 120.6, Miracle-Gro had the highest trust rating among the most popular lawn care brands.  This is the second year in a row in which consumers rated Miracle-Gro as the most trusted lawn care brand.

The Lifestory Research 2025 America’s Most Trusted® Lawn Care Brand ranking is based on 4,652 opinions of people surveyed in the United States over the last 12 months. Miracle-Gro received the best reviews and trust ratings among the most popular lawn care brands, as judged by consumers. Brands rated included Miracle-Gro,Scotts, Ortho, Vigoro, BioAdvance, Preen, Spectracide, and Round-Up.

Brands included in the final ranking were nationally recognized by people actively shopping for lawn care products. Trust is a direct measure of how people rank the quality of lawn care brands, review and evaluate the quality of lawn care products, and report customer satisfaction with them.

TOP 8 Ranked Lawn Care Brands – 2025 Customer Ratings

1Miracle-Gro 120.6★★★★★
2Scotts 118.1★★★★★
3Ortho 107.0☆☆☆
4Vigoro 107.0☆☆☆
5BioAdvance 104.3☆☆☆
6Preen 102.9☆☆☆
7Spectracide 99.2☆☆☆
8Round Up 77.0☆☆

No promotional use or advertising can be made of America's Most Trusted® survey results without the express prior written consent of Lifestory Research. America's Most Trusted® is a registered trademark of Lifestory with all rights reserved. Study results are based on survey responses and should not be considered legal or financial advice. Your experiences may vary. 

Looking for quality customer ratings of products to make informed and trusted purchasing decisions? Discover genuine customer reviews that focus on various products' quality, reliability, and trustworthiness. Our independent research offers detailed product ratings, insights into quality, performance, durability, and overall value for money based on customer trust ratings. Explore the latest customer reviews to ensure you're making a purchase based on trustworthy ratings and superior quality, so you can buy with confidence!  See the results of 75 different product studies here.

Brands Ranked in Study

The Lifestory Research America’s Most Trusted® research study is focused on measuring consumers' opinions of the most recognized brands in the market. In the study, consumers rate their trust in the brand. Here, we provide information on the brands in the 2025 America’s Most Trusted® study. The brands are presented in the order they ranked in the 2025 America’s Most Trusted® study.

  1. Miracle-Gro

    Miracle-Gro, a well-established brand in lawn and garden care, is part of Scotts Miracle-Gro Company, headquartered in Marysville, Ohio. Originally introduced in the 1950s, Miracle-Gro offers a range of plant food and soil amendments designed to support plant growth. Its products include fertilizers, potting soils, and soil conditioners, catering to both indoor and outdoor gardening needs. The brand has a broad presence in the gardening market and is commonly used to enhance the health of lawns, flowers, vegetables, and other plants.

  2. Scotts

    Scotts is a leading brand in the lawn care industry, offering products such as fertilizers, grass seed, and weed control solutions. Founded in 1868 and headquartered in Marysville, Ohio, Scotts is a division of the Scotts Miracle-Gro Company. It provides a comprehensive range of lawn care products, from seed blends for various climates to soil enhancers and pest control products. The brand is known for innovations in lawn and garden care, including products designed for easy application and optimized performance.

  3. Ortho

    Ortho is a brand that specializes in lawn and garden care, providing products for pest control, weed management, and plant health. Also owned by Scotts Miracle-Gro, Ortho’s offerings include insecticides, herbicides, fungicides, and fertilizers. Its product line targets common lawn care issues, such as insect infestations, weeds, and plant diseases. Ortho’s solutions are designed for use in both residential lawns and gardens, addressing specific needs to maintain healthy landscapes.

  4. Vigoro

    Vigoro is a brand focused on lawn and garden care products, particularly fertilizers and soil amendments. Owned by The Home Depot, Vigoro products are sold exclusively through the retail chain. The brand’s offerings include various types of fertilizers, including those designed for specific grass types or seasonal applications, as well as soil conditioners to improve the quality of garden beds and lawns. Vigoro products are aimed at consumers looking for affordable and effective solutions for lawn and garden maintenance.

  5. BioAdvance

    BioAdvance, owned by Bayer AG, provides a range of lawn and garden products focused on pest and weed control. The brand’s offerings include insecticides, herbicides, and solutions for fungal diseases. BioAdvance is known for its emphasis on effective formulations that address common lawn care issues like pest infestations and weed growth. With a focus on science-backed solutions, BioAdvance products aim to improve the health and appearance of lawns and gardens by targeting specific problems with precision.

  6. Preen

    Preen is a brand of weed preventers and herbicides designed for lawn and garden care. It is owned by Lebanon Seaboard Corporation, based in Lebanon, Pennsylvania. Preen products are formulated to prevent the growth of weeds before they emerge, offering a solution for both pre-emergent and post-emergent weed control. Preen’s product line includes options for gardens, flower beds, and lawns, helping to reduce the time and effort required for weed maintenance.

  7. Spectracide

    Spectracide is a brand that offers insecticides, herbicides, and fungicides for lawn and garden use. Owned by United Industries Corporation, a subsidiary of Spectrum Brands, Spectracide is based in Middleton, Wisconsin. The brand’s products are designed to tackle specific lawn care issues, including pest infestations, weeds, and plant diseases. Spectracide features a range of solutions, from broad-spectrum insecticides to targeted weed killers, aimed at maintaining healthy lawns and gardens.

  8. Roundup

    Roundup is a brand known for its herbicides, particularly its widely used glyphosate-based weed killers. Owned by Bayer AG, Roundup is a leading name in non-selective weed control, offering products that target a wide range of weeds in outdoor spaces. Roundup products are often used for large-scale weed management in lawns, gardens, and commercial landscaping. The brand’s offerings include both concentrated solutions and ready-to-use sprays, designed for homeowners and professionals alike to manage weeds effectively.

  • Foundational Principles

    At Lifestory Research, we pride ourselves on being an independent research company committed to delivering unbiased and accurate insights into consumer behavior. Unlike many studies that lean on expert opinions or committees, our approach is rooted firmly in the voices of consumers themselves. This commitment ensures that our findings seek to reflect public sentiment.

    By prioritizing consumer opinions, we effectively eliminate the biases that can come from personal agendas or industry affiliations. Our research methodology captures a wide array of perspectives, allowing our results to be representative of the broader population.

    Core Principles of Quality Research

    We uphold several foundational principles that define top-tier consumer research:

    • Reliability: We ensure our research consistently produces accurate results.

    • Validity: Our methods guarantee we measure what we intend to measure.

    • Objectivity: We take great care to avoid bias throughout the research process.

    • Generalizability: Our findings can be applied to the larger population.

    Our Commitment to Excellence

    Lifestory Research adheres to these principles through a series of rigorous practices:

    • Rigorous Sampling Methods: We carefully select representative samples to generalize our findings to the broader population.

    • Standardized Survey Instruments: These ensure consistency and reliability in data collection.

    • Quality Control Measures: Our team meticulously reviews and analyzes data to identify and rectify inconsistencies.

    • Ethical Standards: We prioritize the well-being of our participants and uphold their privacy throughout the research process.

    When you explore our findings, you can trust that they are grounded in the authentic opinions of real people. This dedication to integrity makes our research a valuable resource for businesses and consumers.

  • Rating Methodology

    What Is the America’s Most Trusted® Study?

    The America’s Most Trusted® study focuses on evaluating brands that offer products or services to consumers in their homes, particularly in the residential new home industry. Instead of attempting to survey every brand, the study specifically targets the largest and most impactful brands in this sector.

    How Does the Survey Work?

    Conducted throughout the year, the America’s Most Trusted® survey aims to gather consumer opinions while minimizing biases that might arise from external events or trends. This year-long approach helps capture a more accurate snapshot of consumer sentiments.

    Participants are surveyed based on specific criteria, such as whether they are actively considering a purchase in a relevant category—like buying a home, faucet, HVAC. Only those who express familiarity with a brand are invited to share their opinions on its trustworthiness, ensuring that the study reflects genuine consumer insights.

    The Importance of Brand Awareness

    An essential component of the study is brand awareness. Participants are first asked to identify brands they recognize. Only those who are familiar with a brand proceed to answer questions about it. This criterion ensures that only brands with sufficient public recognition are included in the final trust rankings.

    Sampling Methodology

    The study employs a non-probability sampling design, relying on online panels to recruit participants. Online panels are organizations that have an established relationship with consumers who agree to complete opinion surveys. Lifestory randomly ask consumers questions that identify consumers shopping for a specific product. Qualified consumers complete an online survey in which they are asked a set of questions about specific product brands.

    The number of people completing a survey is referred to as the sample size. Each of the America’s Most Trusted studies seek to obtain a sample size that is large enough to be representative. The sample size is also designed to collect a large number of consumer opinions to minimize error and to assure the study results reflect the majority of consumers sentiment about a brand.

    Calculating Trust Scores

    At the heart of the America’s Most Trusted® study is the Net Trust Quotient Score. Participants evaluate brands based on their trustworthiness through a series of targeted questions. The responses are then categorized into three groups:

    Advocates: Consumers who express strong trust in the brand.

    Neutrals: Those who trust the brand but do not consider it superior to others.

    Antagonists: Consumers with little to no trust in the brand.

    These evaluations are quantified using a statistical method called a z-score, which standardizes the responses, allowing for easy comparison across brands. The results are ultimately transformed into T scores, which are more intuitive for understanding how each brand ranks relative to the mean score of all brands surveyed.

    Additional information about the study can be found on the survey methodology page of this website.

Additional insights and questions about the America’s Most Trusted® study can be found in the frequently asked questions section of this website.