Best Chainsaw Brands
Customer Ratings of Top BRANDS in the 2025 America's Most Trusted Study
For outdoor enthusiasts and professionals alike, a chainsaw is an indispensable tool that facilitates a range of tasks, from tree felling to yard maintenance. Modern chainsaws offer various features, including ergonomic designs and advanced safety mechanisms, which enhance efficiency and user comfort. Investing in the right chainsaw can significantly improve productivity and ensure a safer operating experience, whether for work or weekend projects.
However, brand trust is a critical consumer consideration in a crowded marketplace. With numerous brands and models available, buyers often seek reassurance that their chosen chainsaw will deliver consistent performance and durability. Trust in a brand can stem from perceived quality, customer service experiences, and brand reputation, all influencing purchasing decisions. For consumers navigating this landscape, understanding brand trust dynamics is essential.
To unpack these complexities, we will reference insights from America’s Most Trusted® study, which comprehensively assesses consumer perceptions regarding chainsaw brands. By examining the survey results, we aim to illuminate the factors that contribute to brand trust and its effect on purchasing behavior.
What companies do people see as trustworthy? What are the most trustworthy brands? What are the top companies and brands people trust the most?
The 2025 America’s Most Trusted Study
For over a decade, the America’s Most Trusted® study has served as a crucial resource for brands striving to grasp the significance of trust in shaping consumer behavior. Understanding the nuances of consumer trust has become essential for successful brands, as it can significantly influence their overall performance and reputation. Each January, the study's updated findings create a ripple of interest, establishing it as a leading reference point for assessing brand credibility in the marketplace.
"Brand trust" embodies a customer's confidence in a brand’s ability to deliver on its promises. This trust is paramount for fostering customer loyalty; when consumers believe in a brand, they are more inclined to choose its products and advocate for it within their networks. Consequently, cultivating brand trust enhances repeat purchases and solidifies long-term relationships with customers.
Each year, Lifestory Research compiles a new report for the America’s Most Trusted® study, engaging thousands of participants who share their experiences and insights across over 75 product categories. This extensive research effort evaluates how much trust consumers place in various brands, employing the meticulously developed Net Trust Quotient Score (NTQS).
The NTQS is a vital metric gauges consumer confidence in specific brands within their respective categories. It is a benchmark, allowing brands to measure their trustworthiness against competitors. Utilizing advanced social and opinion science research methodologies, this metric aims to deliver high-quality, consumer-focused insights into purchasing behavior.
So, which chainsaw brands do consumers trust the most? The America’s Most Trusted® study addresses this question by inviting participants to rate brands within the chainsaw category, illuminating the brands that have successfully earned consumer confidence. These insights highlight market leaders and provide critical guidance for brands seeking to enhance their reputation and build lasting consumer relationships.
2025 America’s Most Trusted Chainsaw Brand
The Lifestory Research 2025 America’s Most Trusted® Chainsaw Study has identified Stihl as the most trusted chainsaw brand among consumers considering a purchase. With a Net Trust Quotient Score of 121.0, Stihl earned the highest trust rating of all major chainsaw brands, securing the top spot for the second consecutive year. This ranking is based on the opinions of 3,108 people surveyed across the United States over the past 12 months, with participants actively shopping for chainsaws. Consumers rated the most recognized brands in this product category - Stihl, Husqvarna, Craftsman, Troy-Bilt, Remington, and Echo.
Stihl received the highest trust ratings and best reviews among the most popular chainsaw brands, underscoring its continued consumer preference. The full list of top-ranked chainsaw brands in the 2025 America’s Most Trusted® Chainsaw Study is outlined below.
TOP 6 Ranked Chainsaw Brands – 2025 Customer Ratings
| 1 | Stihl | 121.0 | ★★★★★ |
| 2 | Husqvarna | 117.2 | ☆☆☆ |
| 3 | Craftsman | 115.2 | ☆☆☆ |
| 4 | Troy-Bilt | 111.0 | ☆☆ |
| 5 | Remington | 109.5 | ☆☆ |
| 6 | Echo | 107.9 | ☆☆ |
No promotional use or advertising can be made of America's Most Trusted® survey results without the express prior written consent of Lifestory Research. America's Most Trusted® is a registered trademark of Lifestory with all rights reserved. Study results are based on survey responses and should not be considered legal or financial advice. Your experiences may vary.
Looking for quality customer ratings of products to make informed and trusted purchasing decisions? Discover genuine customer reviews that focus on various products' quality, reliability, and trustworthiness. Our independent research offers detailed product ratings, insights into quality, performance, durability, and overall value for money based on customer trust ratings. Explore the latest customer reviews to ensure you're making a purchase based on trustworthy ratings and superior quality, so you can buy with confidence! See the results of 75 different product studies here.
Brands Ranked in Study
The Lifestory Research America’s Most Trusted® study surveys chainsaw shoppers across the United States throughout the year, gathering insights into consumer perceptions of the most recognized chainsaw brands on the market. This research focuses on understanding how consumers evaluate and trust these brands. Below, we present the rankings of the brands from the 2025 America’s Most Trusted® study, listed in order of their performance.
Stihl
Stihl is a German manufacturer of chainsaws and outdoor power equipment, founded in 1926 and headquartered in Waiblingen, Germany. Known for its high-quality, durable, and innovative tools, Stihl offers a wide range of chainsaws designed for both professional and homeowner use. Its products are recognized globally for their reliability and cutting-edge technology. Popular Stihl chainsaw models include the MS 170 (a lightweight option for homeowners), the MS 261 C-M (a powerful all-around chainsaw for professionals), and the MS 880 (a heavy-duty model designed for demanding forestry work). Stihl continues to be a leading name in chainsaw technology.
Husqvarna
Husqvarna, a Swedish company with roots dating back to 1689, is headquartered in Stockholm, Sweden. The brand is renowned for manufacturing a diverse range of chainsaws designed for everything from professional forestry work to everyday home use. Husqvarna’s products are known for their advanced features, ergonomic designs, and powerful engines. Popular Husqvarna chainsaw models include the Husqvarna 120 Mark II (a user-friendly, entry-level chainsaw), the Husqvarna 460 Rancher (a mid-range model designed for homeowners and landowners), and the Husqvarna 572 XP (a high-performance saw favored by professionals for its power and durability). Husqvarna's commitment to innovation makes it a top choice for both casual and professional users.
Craftsman
Craftsman is a well-known brand of power tools, hand tools, and outdoor equipment, now owned by Stanley Black & Decker since 2017. Founded in 1927 and headquartered in New Britain, Connecticut, Craftsman has built a solid reputation for providing durable, value-focused products for homeowners and DIY enthusiasts. Craftsman chainsaws are designed primarily for residential use, offering an easy-to-use and reliable cutting experience. Popular models include the Craftsman 42cc Chainsaw (a gas-powered saw suitable for light to medium-duty tasks) and the Craftsman CMCCS620M1 (a cordless electric chainsaw that’s ideal for smaller jobs). Craftsman’s products are designed to balance performance and affordability, making them a go-to for homeowners.
Troy-Bilt
Troy-Bilt is a brand of outdoor power equipment owned by MTD Products, with a history that dates back to 1932. Headquartered in Valley City, Ohio, Troy-Bilt specializes in lawn and garden tools, including chainsaws for homeowners. Known for their ease of use and practicality, Troy-Bilt chainsaws are designed to handle everything from routine yard maintenance to occasional tree cutting. Popular models include the Troy-Bilt 14-inch 33cc Chainsaw (a lightweight, easy-to-use saw for homeowners) and the Troy-Bilt 42cc Gas Chainsaw (a mid-range option suitable for more demanding tasks). Troy-Bilt chainsaws are designed for reliability and simple maintenance.
Echo
Echo is a Japanese brand of outdoor power equipment, including chainsaws, produced by Yamabiko Corporation, which is headquartered in Lake Zurich, Illinois. Echo has a reputation for producing durable, high-performance tools for both residential and professional users. Echo chainsaws are known for their longevity and are frequently used in commercial forestry and landscaping. Popular models include the Echo CS-310-14 (a compact, lightweight chainsaw ideal for homeowners) and the Echo CS-590 Timber Wolf (a heavy-duty professional saw with a powerful engine designed for tough cutting tasks). Echo's commitment to performance and durability makes it a favored brand among both DIY enthusiasts and professionals.
Remington
Remington, a brand of outdoor power equipment, including chainsaws, is owned by MTD Products and has been around since 1921. Headquartered in Valley City, Ohio, Remington caters to homeowners and professionals with a range of reliable, high-performance chainsaws. Remington chainsaws are known for their affordability and solid performance, making them popular for residential use. Notable models include the Remington RM1425 Limb N' Trim (a lightweight electric chainsaw ideal for light yard work) and the Remington RM4620 (a gas-powered model designed for heavier tasks like cutting firewood and small trees). Remington continues to offer versatile tools for users seeking value and performance.
-
Foundational Principles
At Lifestory Research, we pride ourselves on being an independent research company committed to delivering unbiased and accurate insights into consumer behavior. Unlike many studies that lean on expert opinions or committees, our approach is rooted firmly in the voices of consumers themselves. This commitment ensures that our findings seek to reflect public sentiment.
By prioritizing consumer opinions, we effectively eliminate the biases that can come from personal agendas or industry affiliations. Our research methodology captures a wide array of perspectives, allowing our results to be representative of the broader population.
Core Principles of Quality Research
We uphold several foundational principles that define top-tier consumer research:
Reliability: We ensure our research consistently produces accurate results.
Validity: Our methods guarantee we measure what we intend to measure.
Objectivity: We take great care to avoid bias throughout the research process.
Generalizability: Our findings can be applied to the larger population.
Our Commitment to Excellence
Lifestory Research adheres to these principles through a series of rigorous practices:
Rigorous Sampling Methods: We carefully select representative samples to generalize our findings to the broader population.
Standardized Survey Instruments: These ensure consistency and reliability in data collection.
Quality Control Measures: Our team meticulously reviews and analyzes data to identify and rectify inconsistencies.
Ethical Standards: We prioritize the well-being of our participants and uphold their privacy throughout the research process.
When you explore our findings, you can trust that they are grounded in the authentic opinions of real people. This dedication to integrity makes our research a valuable resource for businesses and consumers.
-
Rating Methodology
What Is the America’s Most Trusted® Study?
The America’s Most Trusted® study focuses on evaluating brands that offer products or services to consumers in their homes, particularly in the residential new home industry. Instead of attempting to survey every brand, the study specifically targets the largest and most impactful brands in this sector.
How Does the Survey Work?
Conducted throughout the year, the America’s Most Trusted® survey aims to gather consumer opinions while minimizing biases that might arise from external events or trends. This year-long approach helps capture a more accurate snapshot of consumer sentiments.
Participants are surveyed based on specific criteria, such as whether they are actively considering a purchase in a relevant category—like buying a home, faucet, HVAC. Only those who express familiarity with a brand are invited to share their opinions on its trustworthiness, ensuring that the study reflects genuine consumer insights.
The Importance of Brand Awareness
An essential component of the study is brand awareness. Participants are first asked to identify brands they recognize. Only those who are familiar with a brand proceed to answer questions about it. This criterion ensures that only brands with sufficient public recognition are included in the final trust rankings.
Sampling Methodology
The study employs a non-probability sampling design, relying on online panels to recruit participants. Online panels are organizations that have an established relationship with consumers who agree to complete opinion surveys. Lifestory randomly ask consumers questions that identify consumers shopping for a specific product. Qualified consumers complete an online survey in which they are asked a set of questions about specific product brands.
The number of people completing a survey is referred to as the sample size. Each of the America’s Most Trusted studies seek to obtain a sample size that is large enough to be representative. The sample size is also designed to collect a large number of consumer opinions to minimize error and to assure the study results reflect the majority of consumers sentiment about a brand.
Calculating Trust Scores
At the heart of the America’s Most Trusted® study is the Net Trust Quotient Score. Participants evaluate brands based on their trustworthiness through a series of targeted questions. The responses are then categorized into three groups:
Advocates: Consumers who express strong trust in the brand.
Neutrals: Those who trust the brand but do not consider it superior to others.
Antagonists: Consumers with little to no trust in the brand.
These evaluations are quantified using a statistical method called a z-score, which standardizes the responses, allowing for easy comparison across brands. The results are ultimately transformed into T scores, which are more intuitive for understanding how each brand ranks relative to the mean score of all brands surveyed.
Additional information about the study can be found on the survey methodology page of this website.
-
Chainsaws come in a variety of types, each suited to different tasks, preferences, and environments. The main differences between chainsaws stem from the power source, size, and intended use. Here's a breakdown of the different types of chainsaws:
1. Gas-Powered Chainsaws
Description: These are the traditional, most powerful chainsaws, ideal for heavy-duty tasks like felling large trees or cutting thick logs. They operate on gasoline and require a mix of gas and oil for fuel.
Pros:
High Power: Offers excellent cutting performance, even in demanding situations.
Portability: No need for an electric outlet or battery.
Durability: Built to handle tough tasks over long periods.
Cons:
Heavy: Generally heavier and bulkier than other types.
Noise: Can be loud and disruptive.
Maintenance: Requires regular maintenance, including oil changes and spark plug checks.
Best For: Professional tree service workers, large property owners, or anyone needing to tackle tough, continuous cutting jobs.
2. Electric Chainsaws (Corded)
Description: These chainsaws plug into an electrical outlet and are typically lighter and quieter than gas-powered models. They are ideal for smaller to mid-sized tasks.
Pros:
Lightweight: Easier to handle for extended periods of time.
Low Maintenance: No need to mix fuel or change oil.
Quieter: Produces less noise compared to gas-powered chainsaws.
Cons:
Limited Range: The length of the cord limits mobility, requiring access to an electrical outlet or an extension cord.
Less Power: Generally not suitable for heavy-duty tasks like felling large trees.
Best For: Homeowners with smaller yards or those needing a chainsaw for occasional light to medium tasks like pruning, trimming, or cutting firewood.
3. Battery-Powered Chainsaws
Description: These chainsaws are powered by rechargeable batteries, offering a good balance between portability, power, and ease of use.
Pros:
Cordless: No cords or gasoline required, offering more freedom and mobility.
Quiet: Much quieter than gas-powered chainsaws.
Low Maintenance: No need for fuel mixing or oil changes.
Cons:
Battery Life: Run-time can be limited, especially on larger tasks. Extra batteries may be needed for longer jobs.
Less Power: While improving, battery-powered chainsaws typically have less cutting power than gas models.
Best For: Homeowners, small property owners, or anyone who needs a quiet, low-maintenance chainsaw for light to medium tasks like pruning, small tree removal, or cutting firewood.
4. Cordless Chainsaws (with Detachable Batteries)
Description: A type of battery-powered chainsaw with interchangeable batteries that can be swapped out during use, often allowing for longer work sessions.
Pros:
Longer Runtime: With multiple batteries, you can work for longer periods without needing to stop and recharge.
Portable: Easier to maneuver compared to gas-powered models.
Cons:
Limited Power: Less suited for heavy-duty tasks compared to gas chainsaws.
Battery Dependent: Requires a fully charged battery, and spare batteries add to the cost.
Best For: Light to medium-duty tasks, such as trimming trees, cutting small branches, or firewood processing.
5. Pole Chainsaws
Description: Pole chainsaws are mounted on an extended pole, allowing the user to reach high branches or tree limbs without needing a ladder.
Pros:
Reach: Allows for cutting high branches without needing a ladder.
Lightweight: Most pole chainsaws are lightweight and easy to handle.
Cons:
Limited Cutting Power: Typically used for smaller branches rather than large tree cutting.
Limited Control: Working with an extended pole can sometimes be less stable or precise.
Best For: Homeowners needing to trim high branches or perform light pruning work.
Additional insights and questions about the America’s Most Trusted® study can be found in the frequently asked questions section of this website.